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#20: What If Data Told the Whole Story?

Posted in Indie Author Advertising, Podcast, and Relentless Authors Advertise

What’s the number in your ad account that you are terrified to look up and calculate, and why?

Is there a particular piece of data in your ad account that you purposely avoid? If you need help getting your book’s custom description in tip top shape, be sure to click over to our sponsor, Best Page Forward! Thanks to Jan Sigetty Boeje and Willow Rose for sharing their Best Page Forward experiences with our listeners. BTW Bryan is starting a unicorn farm. This week Bryan examines the importance of conversion rates. The Ad of the Week is: Workbook Grades 5-6 SPA. The Keyword/Target of the Week: “A Year of Creative Writing Prompts.” And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: What’s the number in your ad account that you are terrified to look up and calculate, and why? Let me know!

What Bryan Will Cover In This Episode:
  • Why data is king
  • Progress on last week’s Relentless Author Actions
  • This Week’s Lesson
  • This Week’s Action
  • How to farm unicorns
  • The Ad of the Week
  • Top Keyword/Target of the Week
  • The BIG Book MVP of the Week
Links:
  • What’s the number in your ad account that you are terrified to look up and calculate, and why?

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